Family Code Night 2020

Family Code Night 2020

Press Contact and Release

MEDIA CONTACT:

Peney Wright

Tuscarora Intermediate Unit 11

pwright@tiu11.org 

Office: 814.542.2501, ext.118

 

A  Special  National Computer Coding Event with Huntingdon County Library and Tuscarora Intermediate 11

Event  Date  &  Time:  Tuesday, December 1st, 2020 from 6:30 – 8:15 PM

The Huntingdon County Library and Tuscarora Intermediate Unit 11 are participating in the 2020 National Family Code Nights for elementary-aged children ages 5 to 11.  This is a free, virtual event being held Monday, December 1st, 2020 from 6:30 pm – 8:15 pm.  No computer science or coding experience necessary! 

Featured on the White House website (Jump-Starting K-5 Computer-Science Education, March 2106), this family-­engaging evening event is being offered at elementary schools around the country, all in support  of  the  national “Computer Science for All” movement.  CSisElementary.org, Code.org and Hour of Code sponsor this national event.

Huntingdon County Library is the first public library in the United States to participate in this White House recognized event!   (White House statement for CS for All  January 2016)

Family Code Night is a free, fun, whole-­community, family event at which children K-­5 and their parents, or any family member, enjoy computer programming “puzzles” and perhaps do their first hour of coding  together.

Our K-5 kids and parents, or family members, teams will have fun tackling self-­paced coding puzzles based on Angry Birds and other familiar characters.

The Zoom room will be buzzing and full of laughter and fun, plus  some  important  learning.  We will have break-out rooms where local Huntingdon County Library  Kids Who Code Club and Teen Advisory Board Members are available to coach and mentor any child and their family members.  

Family engagement is vital in computer science education with our young learners.  Pennsylvania Department of Education states “A)  All students are capable of CS and STEM literacy and B) Success depends upon the partnership between educators, students, families, postsecondary providers, legislators, business, and industry.”  (PDE statement for CS and STEM for All August 2017)  Governor Tom Wolf created PAsmart Grants for all schools to apply for in order to design and expand their CS and STEM Kindergarten – 12 Grade education programs.  Why?

First,  parents have a special role for K-­5 kids: K-­5  kids’ self-­beliefs are  primarily influenced by their parents.  It’s now understood that elementary school is when kids’ beliefs begin to become permanent, whether it’s ‘I’m  not  good  at  math’ or ‘coding is just for the nerds,’ when nothing could be farther from the truth.

Second, we increasingly see the crucial role of  parents and K-­5 CS learning  in overcoming  the digital divide among  girls, lower-­income kids, children from diverse backgrounds and children with special needs.  Overcoming  gender, economic and cultural digital bias requires us to show young kids they can master coding and computer science basics at an early age.

 

Good K-­5 CS programs can change our kids’ lives.  Over the next ten years in Pennsylvania, it is estimated that 71% of new jobs will require computer science skills.  Currently, there are more than 17,000 unfilled computer science and software development jobs in Pennsylvania with an average salary of $85,000 per year. ” (PDE STEM What is STEM Education?)  Computer science skills and jobs can be life changing  for families in our area of central Pennsylvania.

The evening event with Huntingdon County Library and TIU 11, for our  Family  Code  Night, will be held virtually by Zoom Meeting on Tuesday, December 1st, 2020 from 6:30 to 8:15 PM.  Join in any time between 6:30 and 6:45 PM with general questions and to get set up.  We’ll get families organized and ready to start coding.  Then we will start the Hour of Code fun at 7:00 PM.  Participation is limited so sign up quickly.

For more information, visit www.huntingdonlibrary.org/programs or contact Claire Williams at 814-643-0200 or cwilliams@huntingdonlibrary.org or Peney Wright at pwright@tiu11.org.

The Huntingdon County Library is a participating PA Forward library. PA Forward strives to promote five key literacies to Pennsylvanians: basic, information, civic and social, health, and financial. These literacies are essential to greater success in all vital roles of life: as students, as parents, as employees, as consumers, as citizens.  This event highlights information literacy.

Tuscarora Intermediate Unit 11, and all state-wide IUs, promote Computer Science for All, as well as, Equal and Equitable Access to All Learners for CS and STEAM Education.  TIU 11 is a proud partner of the PA Bureau of Library and Huntingdon County Library. TIU 11 is also a proud United Way partner agency. 

 

More information on Family CodeNight is at  www.FamilyCodeNight.org and the FAQ  page  you’ll find there.

Single Paragraph

The Huntingdon County Library and Tuscarora Intermediate Unit 11 are participating in the 2020 National Family Code Nights for elementary-aged children ages 5 to 11.  It’s a fun, whole-­community, family event at which children K-­5 and their parents, or any family member, enjoy computer programming “puzzles” and perhaps do their first hour of coding  together.   This is a free, virtual event being held Monday, December 1st, 2020 from 6:30 pm – 8:15 pm.  No computer science or coding experience necessary! 

Invitation Style

Family Code Night

Hosted by Huntingdon County Library and TIU 11

https://www.huntingdonlibrary.org/ 

Tuesday, December 1, 2020

6:30 – 8:15 PM

Virtual Event: Zoom Room 

Register: Family Code Night@ Huntingdon Co Library with SignUp.com

 

Contacts:

Claire Williams, Huntingdon County Library

cwilliams@huntingdonlibrary.org 

Peney Wright, TIU 11 

pwwright@tiu11.org 

Schools?

Press Guide

Get local press for your school and its Family Code Night!

Here’s how:

The Organizer,  Principal  or  other  volunteer  can  make  a  few  phone  calls or send  emails  to  seek  local press  coverage  for  your  school’s  Family  Code  Night.

Press  love  great  local  education  stories of innovative,forward-­‐looking, kid-­‐oriented, school-­‐community family events.  

Below are  talking  points  for  such  phone  calls,  and  a  draft “pitch” email you can send out about your event.

Customize all these materials as needed and desired, and  get ‘em!

  Sections below  cover:

  1. The  Process  of  Pitching  a  Story
  2. Talking Points (for your press calls)
  3. Press Advisory (edit  and  email  to  reporters)
  1. The  Process:

  How  To  Pitch  Your Story

 a.Identify Target News  Outlets.  

 Make  a  prioritized  list  of  local  newspapers,  websites,  tv  and  radio  stations  that  serve  your   community.

Just a  few  is  fine  to  start!

Print Press

Daily News 

Lewistown Sentinel

Valley Log

Centre Times

Altoona Mirror

Fulton County News

Mercersberg Journal

 

Radio Stations

We have a great event coming up with Huntingdon County Library and Tuscarora Intermediate Unit 11.  I wanted to see if it might be something you’d like to cover at Forever Media’s FROGGY 98.1. It’s called Family Code Night, an event happening all across the United States, featuring Hour of Code puzzles from Code.org, and it’s a totally fun, nationally celebrated family event at which K-­5 kids and their families might be trying out their very first hour of computer coding, together. Please contact me for the complete press release. 



MERF

 

Froggy & Bigfoot

psa@forevermediainc.com

 

WRXV-FM 89.1 RevFM



Juniata College

wkvr@clubs.juniata.edu 

https://sites.google.com/a/clubs.juniata.edu/wkvr/ 




TV Media Press

 

WPSU – PBS State College

WITF – PBS Harrisburg

WTAJ – CBS Altoona

WJAC – NBC Johnstown

WHP – Harrisburg

WHTM – Harrisburg

WKBS – Independent Altoona

 

  B..  Find  the  Right  Person  to  Talk  To  at  Those  You  Plan  to  Contact.

 Call  the  outlet  or  visit  their  website  to  ask

 “Who covers  Education  or  Community  trends  for  you?”

 

 If no “beat” reporter/producer covers  these  topics,  ask  to  speak  with  the  managing  editor  or  assignment desk, who assign stories  of  all descriptions  to  their  staff.

 

  1. Pitch the  Story.

  Call your  identified contact(s)  at  least  a  week  before  your  Family  Code  Night.

 In your  calls,  keep   in  mind  that  the  #1  rule  of successful media  relations:   the goal is to help the press cover a  great story, in any way you can.

  Invite  them  to  attend,  then  help  them  get  pix  of  Pairs  at  work,  interview willing and interested kids  and parents, or talk  to  your  Principal  about  why  K-­‐5  CS  ed  matters.

  

  1. Talking Points:  For Principal or Organizers’ Phone Call to Reporters/Producers

  Event Description.

 

We have a great event coming up with Huntingdon County Library and Tuscarora Intermediate Unit 11 (TIU 11), and I wanted to see if it might be something you’d like to cover at the Huntingdon Daily News. It’s called Family Code Night, an event happening all across the United States, featuring Hour of Code puzzles from Code.org, and it’s a totally fun, nationally celebrated family event at which K-­5 kids and their families might be trying out their very first  hour of computer coding, together.

 

Our K-­‐5  kids  and  their  parents,  doing perhaps  their  first  hour  of  programming,  in  a  White House-­‐recognized  program, since March 2016,  we’re  bringing  to  all the schools and communities in Huntingdon County  for  the  first  time.  The White House and the Pennsylvania department of Education  promotes the Computer Science for All  initiatives.

White House statement for CS for All – since January 2016

PDE statement for CS and STEM for All – since August 2017

 

We  expect  a  “Zoom room” full of around sixty or more kids and parents, grandparents, caregivers and older siblings enjoying computer programming  together, perhaps for the very first time.”

 

Human Interest/Great Visuals.

 “The event should offer great human interest/education photo/video opportunities. You  could  get  great grid view shots  of our Zoom Room  full  of  buzzing  Pairs,  and  close  ups  of  child-­‐parent Pairs at work.” Interviews???

 

 [remember,  press  need  visuals  –  think  of  good   pictures,  video,  charts,  interviews]

  

A  fun  story.

 “Our  K-‐5  kids  and  parent  teams  will  be  tackling  self-­‐paced  coding  puzzles  based  on  Angry  Birds  and  other  familiar  characters.

The Zoom  room  will  be  buzzing  and  full  of  laughter  and   fun,  plus  some  important  learning.  We will have break-out rooms where local Kids Who Code Club Members are available to coach and mentor any child and their family members.”

 

 Why This  Matters.

 “Family  engagement  is  vital  in  computer  science  education. Pennsylvania Department of Education ….  The White  House has recognized the Family  Code  Night  program,  which  is now  being  held  at  schools  all   over  the  country.

 Why?

  First,  parents  have  a  special  role  for  K-­5  kids: K-­5  kids’  self-­beliefs  are  primarily  influenced  by  their  parents. It’s  now  understood  that  elementary  school  is  when   kids’  beliefs  begin  to  become permanent, whether  it’s  ‘I’m  not  good  at  math’  or  ‘coding  is  just  for  the  nerds,’   when  nothing could be farther from  the  truth.

  Second,  we  increasingly  see  the  crucial  role  of   parents  and  K-­5  CS  learning  in  overcoming  the  digital  divide  among  girls,  lower-­‐income kids, children from diverse backgrounds and children with special needs.

Overcoming  gender,  economic and cultural  digital  bias  requires  us  to  show  young  kids  they  can  master   coding  and  computer  science. \

 

 Good K-­‐5  CS  programs  can  change  the  rest  of  our  kids’  lives.  Over the next ten years in Pennsylvania, it is estimated that 71 percent of new jobs will require computer science skills.

Currently, there are more than 17,000 unfilled computer science and software development jobs in Pennsylvania with an average salary of $85,000 per year. ” PDE STEM What is STEM Education?

  

  1. Draft  Press  Advisory

(edit  this,  then email your version to  reporters)

Press Advisory  Family Code Night:

A  Special  Event  with   Huntingdon County Library and Tuscarora Intermediate 11

Event  Date  &  Time:  Tuesday, December 1st, 2020 from 6:30 – 8:15.

 Contact: Claire Williams, Librarian at Huntingdon County Library

 cwilliams@huntingdonlibrary.org 

https://www.huntingdonlibrary.org/ 

Or 

Peney Wright, STEM/STEAM Curriculum and Instruction Specialist at TIU 11

pwright@tiu11.org

TIU 11’s STEM Homepage 

 

 Event registration:  Zoom link upon registration with SignUp.com

 

 We’d like  to  invite  <INSERT  name  of  media  outlet>  to  share in this  ground-­breaking  computer  science  education  event,  Family  Code  Night,  with  Huntingdon County Library and Tuscarora Intermediate Unit 11.  A family survey will be requested after the event with quotes to publish.  Screenshot photos will also be available.

 

Family Code  Night  is  a  free,  fun  whole-­school  family event  at  which  children  K-­‐5 and their  parents or any family member enjoy computer programming “puzzles” and perhaps do their first hour of coding  together.

 

Featured  on  the  White  House  website  and  the  front  page  of  the  New  York  Times,  this  family-­engaging evening event is being offered at elementary schools  around the country, all in support  of  the  national  “Computer  Science  for  All”  movement.

 

The  event is a delight for parents and kids alike.

 

 More information  on  Family  CodeNight is at  www.FamilyCodeNight.org  and  the  FAQ  page  you’ll  find  there.

 

The event evening with Huntingdon County Library and TIU 11, for our  Family  Code  Night  will  be  held  virtually by Zoom Meeting on Tuesday, December 1st, 2020 from 6:30 to 8:15 PM.  Join in any time between 6:30 and 6:45 with general questions and to get set up. We’ll get families organized and ready to start coding.  Then we will start the Hour of Code at 7:00 PM.  Please  call  with  any  questions.

 

We hope to share information with you  to  cover  this important, fun event in  local  education!




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